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Videography is not about what we see - it's a very misconceived notion; it's about what we don't see.

Video is arguably one of the most important media formats of our time—with nearly every content creator, influencer, photographer, or artist dabbling in creating their own movies. And luckily, with the advent of video becoming so popular across social media, cameras have become

Thanks to innovations in technology, everyone can become an amateur videographer without breaking the bank on costly equipment. All smartphones have the ability to shoot video, and there are plenty of free software systems available for editing. It’s possible to film a movie whenever you want nowadays.

Snapchat is quickly becoming one of the most popular social media platforms. It does really well with the younger generation. In terms of sheer numbers, that’s the generation that most companies want to be a part of. Thus, we’ve seen a lot of companies try to emulate Snapchat to try and cash in on its success. Sometimes it works and sometimes it doesn’t.