Blog
03 Jan 10 tips to improve your video editing quality
The first time I saw my father's video editing. He edited while I played with my Scalextric under the dining room table. He listened as the tapes of his camera went back and forth, repeating the same fragment and the same song. Until one day...
21 Nov The new social networks and their impact on companies
How are companies doing on platforms like Twitch or Tik Tok? The third edition of UNIR Marketing Day analyzes it from the hand of different players in the sector. We live in a changing social environment that evolves faster than the forecasts of business schools and...
27 Oct Impact of video marketing on social networks
One of the most used and fastest-growing media in marketing is videos. And social networks are the best medium for its dissemination. The reach, interactivity, and "engagement" that social networks have with the audience are the main factors of the exponential growth they have had. In...
16 Sep How to compress a video without losing quality?
There are many techniques for compress a video and image, but they all use loss compression somehow. Loss is typically expressed in the number of original bits (64 KB, for example) per processed bit. For example, It is easy to demonstrate that for images and...
27 Aug What is a boudoir photoshoot?
Boudoir photography gets its name from the French word "boudoir," which means a private room to relax and feel comfortable. Boudoir photography is becoming increasingly more popular in the United States. It is seen as a gift for spouses or significant others who want to...
23 Jul How to loop a video of YouTube in different platforms?
You are on YouTube and you come across that song that you love and without a doubt, you want to listen to it all day, or you are doing a project and you need to watch the video more than once to fully understand all...
21 Jun The best platforms for video marketing
Within a comprehensive digital marketing strategy, video marketing is one of the key pillars. Currently, more than 90% of consumers go to see videos of companies' products and/or services before making a purchase decision. The increasingly low costs of content production, together with the zero...
24 May The 5 best video tools for your social networks
The war is on video. After Snapchat and Instagram, which have been competing for several years, it is now WeChat's turn to step on the beds of TikTok. As Valentin and Ambroise explain from the excellent Culture Numérique podcast, the Chinese social network will soon...
25 Apr What makes a good photograph?
If you see a person in the viewfinder, forget it. It is his thought that you must portray. Someone said this about a "nice photo ". Because just as there is no instruction manual for taking a beautiful photograph, at the same time, there is...